Bridging Staff Dementia Training and Outreach Dementia Education
It's no surprise that the long term care sector has experienced declining occupancy and census due to COVID-19. The best marketing and sales efforts couldn't compete with a worldwide pandemic. But the tide is turning and if we've learned anything during this time -is that creativity is king, education is powerful and experiences change how people think, feel and act (because we've been missing these!). Dementia education and awareness is critically needed in our communities. Let's talk about how we can bridge dementia staff training with meeting marketing and sales goals by providing a solution to the pent-up demand for impactful dementia education from our local communities.
Millions of older adults and people living with disabilities rely on the direct care workforce, and the numbers are growing at an enormous rate every single day. Sadly, we have undervalued the importance of the direct care workforce and ill prepared the critical need to provide quality of life and quality of care training. It's time to change the paradigm.
Each May, the 
According to estimates from the National Alliance for Caregiving, during the past year, 65.7 million Americans (or 29 percent of the adult U.S. adult population involving 31 percent of all U.S. households) served as family caregivers for an ill or disabled relative. That is 65.7 million family caregivers who are desperately needing education, training, support and help with finding available resources. We must do a better job as these numbers are increasing drastically with our aging population.